Futurelab 12 | Dentsu Ukraine

Welcome the second report about MarTech & AdTech Industry of Ukraine

This report is based on a survey initiated by combined efforts of the teams of Internet Advertising Committee of Ukrainian Internet Association, communication group dentsu Ukraine, Center42 Innovation Agency and private investment company Brise Capital.

The survey was held in July-August 2021 and has gathered answers from 80 Ukrainian MarTech companies. The final document contains list of 200+ businesses made in Ukraine.

This report is a continuation of the first wave of research of the Ukrainian MarTech industry in 2019. You can read the preliminary data here.

Go ahead and have a look at the survey!

Organizers

BRISE is a private investment company specialized in MarTech and E-commerce verticals, SaaS and Marketplace business models

http://brise.capital

dentsu Ukraine — international communication group, representative of one of the largest holdings in the field of media, digital and communication services.

https://dentsu.com.ua

Center42 Innovation Agency helps companies and international organizations, like the United Nations, USAID, Amazon, Bayer, IDS Borjomi, to launch startup programs (accelerators, incubators, startup competitions, hackathons) and research startup industries. Center42 is an impact-oriented ecosystem company.

https://center42.tech/

Internet Advertising Committee (UIA) connects the leading companies of various segments of the internet advertising market in Ukraine. There is an amount of projects led by the Committee and martech ecosystem project "MarTech. Made in Ukraine" is one of them.

http://adcom.inau.ua/

Silver partner

YouScan is an AI-powered social media intelligence platform with industry-leading image recognition capabilities. It helps businesses analyze consumer opinions, discover actionable insights, and manage brand reputation.

YouScan serves 600+ customers worldwide, including well-known consumer brands and agencies, such as Nestle, L'Oreal, Chanel, PepsiCo, Google, Coca-Cola, Michelin, Samsung, McDonald's, Mediacom, Kantar TNS, Ipsos, among others.

Industry experts recognize YouScan as a leading player in the social media intelligence space: YouScan was named a "Cool AI Vendor for Marketing" by Gartner, a "Best Social Media Monitoring Software” by MarTech Breakthrough Awards and a Visual Analysis Category winner in Martech Challenge by Saas Advisor. YouScan also leads the G2 Social Media Analytics Software category.

— Info partner

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Marketing and Advertising technologies created in Ukraine

MarTech.
Made in Ukraine
2021